1. Define your brand identity with clarity and purpose
2. Develop a compelling brand story
3. Build a strong visual identity
4. Cultivate brand advocates and ambassadors
5. Evolve and adapt your brand over time
website traffic using content marketing tactics
1. Know your audience well
2. Unleash the Power of SEO by adding keyword
3. Cater different types of content
4. Pillar Content
5. Content Promotion
6. Content consistency is key
7. Measure and analyze
8. Repurpose your content
9. Embrace visual storytelling
10. Building relationships
3X your website traffic using content marketing tactics
Types of SEO
- On-page SEO
- Technical SEO
- Off-page SEO
- White-Hat SEO
- Black-Hat SEO
- Negative SEO
- Grey-Hat SEO
A beginner’s guide to technical SEO in 2024
What are the types of keywords?
- Market segment keywords
- Branded keywords
- Product keywords:
- Competitor keywords
- Short-tail keywords
- Mid-tail keywords
- Long-tail keywords
From Search to Sale : Understanding the Impact of Keywords on Your Business
What are the strategies for identifying relevant keywords for your business niche?
Understand your audience:
Brainstorm seed keywords:
Use keyword research tools
Analyze competitors
Consider search intent
Consider search intent
Review analytics data
Stay updated
From Search to Sale : Understanding the Impact of Keywords on Your Business
How do search engines rank websites based on keywords?
Keyword relevance:
Keyword placement:
Quality content
User engagement
Backlinks and authority
Mobile friendliness
Page speed
From Search to Sale : Understanding the Impact of Keywords on Your Business
Let’s consider a live example of how personalization is used in digital advertising, streaming services, such as Netflix:
Intelligent Content Recommendations
Dynamic Customized Thumbnails
Tailored Personalized Categories
Intuitive Auto-Play Trailers
Precision Email Campaigns
Now, what is Local SEO and how does it work?
Step 1: Google My Business Optimization
Step 2: Local Keyword Research
Step 3: On-Page SEO
Step 4: Mobile Optimization
Step 5: Online Reviews and Reputation Management
Step 6: Quality Content
Step 7: Social Media Engagement
What Results Marko got,
Analysis of Rising Power of Digital Marketing
Fuel your success with a Comprehensive Digital Marketing Expenditure
Unlock online potential with Search Engine Marketing and Search Engine Optimization
Unleash the brand potential with Social Media Marketing
Drive growth with Email Marketing
Reach new heights with Influencer Marketing
Unravel new possibilities with Mobile Marketing
Wrapping up
Digital marketing has equally impacted consumers
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